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Over the months, I spoke with dozens leaders from more than twenty organisations — from manufacturing and logistics to consulting and finance. Different industries, different levels of digital maturity, but all of them said the same thing: “We’re experimenting with AI… but we don’t have a clear structure yet.” This blog article shows how to develop an AI roadmap.

Post by Nadine Soyez   End October 2025, I attended the World AI Summit in Amsterdam, a truly global gathering of more than 5,000 people from around the world exploring what’s next in the AI-driven business era. For two intense days, the event felt like a...

We often hear the phrase “data is the new oil.” It sounds powerful, it sticks in people’s minds, and it seems to make sense at first glance. After all, just as oil fueled the industrial age, data appears to fuel the age of artificial intelligence. But is this comparison really true or is it just a catchy slogan? In this blog article, I do a deep dive into this phrase.

In Part 1 of RAISE summit newsletter series, I explored why agentic AI is no longer a future trend and what companies should do now to prepare. This time, I’m focusing on a major shift discussed at the conference: rethinking work and how we will collaborate in the future with agentic AI.

In early July, I attended the RAISE Summit in Paris, one of Europe’s most relevant and future-focused AI conferences. What an experience. I learned a lot. I want to share with you my learnings and insights from the summit so that you are up to date. In this bog post, you can read a deep dive into Agentic AI.

Post by Nadine Soyez   Currently, I see a lot of hype and buzzwords about AI automation. Everything seems to be labelled as an AI workflow or, even more fancy, an AI agent. In my network and at my clients' workshops, I experience that people are confused and...

Post by Nadine Soyez   Why a Clear Plan Matters More Than Just Tools. Across various sectors, many organisations are starting to explore how AI can support their operations. But in my experience, I often see the same patterns repeating, and not all of them lead...

Post by Nadine Soyez   In my work with companies across various industries, I see recurring patterns in how organisations are approaching their AI journey: Many start by experimenting with individual tools, but without a clear strategic framework or goal. Others...

Post by Nadine Soyez   When I speak with people in organisations about AI, I often encounter a wide range of reactions. Some individuals are sceptical or even fearful. Others approach it with complete confidence and are highly motivated. These differences in...