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About

 

Designing AI Heroes is a joint venture that combines the strengths of three expert partners to deliver innovative, tailor-made, and practical services for you. We all have the same passion: empowering people in the AI era. This collaboration  and our strong partner network enables us to respond to your needs more quickly, flexibly and professional while ensuring the highest quality. For you, this means more efficient processes, improved outcomes, and proven approaches.

Our expertise covers:

  • Delivering AI training for European state transport and other enterprises in Germany, Switzerland, Netherlands and UK
  • Microsoft partner, delivering M365 digital leadership skills for Australian Defence Departments
  • Collaboration skills for UK and Australian Government
  • Digital transformation programs for global multinationals

Why Clients Choose Us?

  • Proven AI Strategy Framework – Not just another AI assessment but a roadmap to success.
  • Hands-on Implementation Support – We don’t stop at strategy, we guide AI adoption.
  • Industry Benchmarking – Compare AI maturity vs. competitors.
  • Flexible Engagement Models how you can work with us – From Do-it-yourself to full consulting services – we know your company and journey is individual, there is no standard approach.
  • C-Level AI Expertise – High-level executive briefings & AI transformation coaching.

Why work with us

Every organization has unique challenges, and we create tailored AI strategies that fit your specific needs. We don’t just implement AI; we empower your team to leverage it for long-term success.

Our team combines expertise in AI, tool implementation and team collaboration, ensuring seamless integration of technology and people. What sets us apart is that we understand both technology and business and combine this with people’s needs. We always focus on practical approaches and start with the steps you can immediately implement in your daily work and business.

We have a proven record and helped  organizations streamline operations, innovate faster, and achieve sustainable growth through AI-driven collaboration.

Our Team

Meet the Team

Nadine Soyez

Founding Partner & AI Accelerator

“Digtial Fitness for the AI-driven Era”

Nadine Soyez has been a management consultant since 2005, specializing in the intersection of business, technology, and AI-driven transformation. With extensive experience working on diverse projects across enterprises, mid-sized companies, and leading management and IT consultancies, she is passionate about how technology is reshaping the way we work, think, and grow. Her mission is to help individuals and organizations harness AI and digital technologies to drive innovation, efficiency, and long-term success.

Nadine seamlessly connects business strategy, operations, and technology—three domains that often speak different languages. With her strong background in both business administration and technology, she brings together the essential skills needed to navigate complexity. Her deep understanding of both fields enables her to approach challenges holistically and develop well-rounded solutions.

Her strength lies in quickly grasping complex business problems, identifying AI-driven opportunities, and translating them into practical, results-oriented strategies. Clients value her hands-on approach and her skill in creating actionable roadmaps that deliver immediate impact. Whether it’s about leveraging AI for smarter decision-making, enhancing digital collaboration, or redefining business processes, Nadine empowers organizations to navigate the AI revolution with confidence.

Andrew Pope

Founding Partner & Collaboration Catalyst


“Re-working tools and habits for modern work | Designing collaborative and smarter digital ways of work”

Andrew looks at workplace technology through the eyes of the workforce, as an expert in designing better ways of work: boosting productivity and team collaboration. He helps his clients become clearer and more confident in choosing how and why to use digital workplace tools, how to overcome a lack of alignment in digital and working practices, improves poor habits such as over-reliance on email and terrible meetings and helps to improve digital health and culture, such as ‘always on’.

He coaches practical technical and soft skills to lead and empower teams in digital workplaces and develops strategies to leverage collaboration technology to meet organisational, team and individual needs. – whether specific goals, increased productivity, working with Generative AI or improved wellbeing.

Andrew has advised and coached UK and Australian government departments as well as large multinationals on how to better leverage tools like Microsoft 365 and to develop today’s digital leaders.

Salman Tariq

Founding Partner & Head of Growth


“Focusing on expanding impact, forging partnerships, and driving AI-powered collaboration across industries.”

Salman Tariq is a strategic leader specializing in AI adoption, digital transformation, and leadership development.

Throughout his career, Salman has worked with government entities, advocacy groups, and the European Tech Chamber to drive digital transformation and shape AI-powered solutions that enhance governance and business efficiency.

During his tenure working with Public & private entities, Salman contributed to major digital transformation projects, including:

  • AI-powered governance analytics – helping policymakers make data-driven decisions.
  • Safe City Project – leveraging AI for public safety and law enforcement modernization.
  • e-Services Centers – digitizing public service delivery for faster, more efficient citizen services.
  • White & Position Paper: Authored white & position papers advocating digital transformation & smart cities initiatives.
  • Decentralizing startup ecosystems: advocated access of digital tools to startups in remote areas in developing countries.

Building on this experience, Salman now leads Designing AI Heroes, helping organizations worldwide integrate AI for enhanced leadership, efficiency, and collaboration. His mission is to ensure that leaders and teams can confidently navigate AI-driven innovation, transforming challenges into opportunities for growth and impact.

Our team and experts have worked with the following clients in the past:

Amberg
Australien Government – Department of Defense
BASF

BBT Gruppe – Caritas
Deutsche Bahn
Deutsche Bundesbank
Deutsche Bundeswehr
E.ON.
GIBT Studieninstitut
Forum Institut Management
Hochschule Wismar
KÜHNE + NAGEL

Landeshauptstadt Dresden
Messer Group
motherson (Dr. Schneider)
NatureScot
SMA

Stadtwerke München
Steinbeis
SThree
TÜV Nord
UK Government – Met Office
WIKA

Our partners

AI & Partners B.V.

EU AI Act compliance software provider.

Your trusted advisor for EU AI Act Compliance. Unlock the full potential of artificial intelligence while ensuring compliance with the EU AI Act by partnering with AI & Partners, a leading professional services firm. We specialist in providing comprehensive and tailored software solutions for companies subject to the EU AI Act, guiding them through the intricacies of regulatory requirements and enabling responsible and accountable AI practices. At AI & Partners, we understand the challenges and opportunities that the EU AI Act presents for organisations leveraging AI technologies.

AI Maturity Index

We are official and certified partners for the AI Maturity Index. Transform your organization’s AI capabilities with data-driven insights and proven implementation strategies. Our AI Maturity Assessment, backed by research from 2,000+ professionals across 75 countries, delivers a comprehensive view of your current AI landscape and future opportunities.

Ready to grow and to become an AI Heroe?